Companies Are Doing Less ________ and More ________ as a Result

question 72

Multiple Choice

Companies are doing less ________ and more ________ as a result of the explosive developments in communication technologies to better target smaller customer segments.

• A) personal selling; digital activities
• B) public relations activities; digital activities
• C) digital activities; mass marketing
• D) mass marketing; digital marketing
• E) viral marketing; word-of-mouth marketing

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Definitions:

Cheating

The act of acting dishonestly or unfairly in order to gain an advantage, particularly in the context of academic, sporting, or relational activities.

Visualization

The representation of objects, data, or ideas in a visual format, enhancing understanding or analysis.

Sports Performance

The manner in which an athlete performs, often evaluated through specific benchmarks or criteria relevant to the sport.

Repeated Measures Design

An experimental design in which the same subjects are tested under each condition, allowing comparison of their performance across different conditions.