Examlex
Discuss formal and informal marketing strategies and give examples of companies that follow these strategies.
Genes
Segments of DNA located on chromosomes that contain the instructions for the production of proteins.
α-Helix
A common helical structure found in proteins, characterized by a right-handed coil where each amino acid residue correlates with a 100-degree turn in the helix.
Beta-Pleated Sheet
A common motif of secondary structure in proteins characterized by beta strands connected laterally by at least two or three backbone hydrogen bonds, forming a generally twisted, pleated sheet.
Globin
A group of proteins that form part of the structure of hemoglobin, responsible for oxygen transport in the blood.
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