For Kelly,the Only Way to Understand People Is to Understand

question 30

Multiple Choice

For Kelly,the only way to understand people is to understand their

• A) childhood experiences.
• B) unconscious desires.
• C) interpretations of events and their social relationships.
• D) past patterns of reinforcement.

---

Definitions:

Franchising

A business model where a brand and business system is licensed by a franchisee from the franchisor.

Marketing Channel

The route or pathway through which goods and services travel from the producer to the consumer.

Economically Significant

Having a substantial impact or effect on the economy or financial markets, often influencing trends, policies, or decisions.

Referent Power

A form of influence where a person or group attracts others and builds loyalty based on charisma and personal traits.