When Ben Applied for Life Insurance, He Was Asked on the Application

question 44

Multiple Choice

When Ben applied for life insurance, he was asked on the application if he smoked or used tobacco products. Ben answered "No." In reality, Ben smokes two packs of cigarettes a day. The policy was issued at the "preferred, nonsmoker rate." If Ben dies 6 months after the policy is issued, upon what grounds will the insurer be able to legally deny the claim?

• A) warranty
• B) misrepresentation
• C) waiver
• D) concealment

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Definitions:

Differentiation Focus Strategy

A generic business strategy that requires products to have significant points of difference to target one or only a few market segments.

Differentiation Focus Strategy

A business strategy where a company targets a specific market segment, offering unique products or services to stand out from competitors.

Cost Leadership Strategy

A generic business strategy that focuses on reducing expenses and, in turn, lowers product prices while targeting a broad array of market segments.

Reducing Expenses

Refers to actions taken by individuals or businesses to decrease their costs or spending in various areas to improve financial health or increase profitability.