Selecting the Best Channel of Distribution to Accomplish Objectives Can

question 9

Multiple Choice

Selecting the best channel of distribution to accomplish objectives can be difficult because:

• A)the alternatives are so numerous.
• B)marketing goals differ.
• C)separate channels must often be used concurrently.
• D)All of the above.
• E)Only a and b.

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Definitions:

Sales Contract

A legal agreement between a buyer and a seller detailing the terms and conditions of a sale of goods or services.

Equitable Exchange

A transaction in which goods, services, or assets are traded based on fairness and balance in value.

Irrevocable Oral Promise

A spoken commitment that cannot be canceled or revoked, legally binding under specific circumstances.

Legally Binding

Referring to an agreement or contract that is enforceable by law, obligating the parties involved to fulfill their respective parts of the agreement.