The Second Phase of for Selecting Key Accounts

question 24

Multiple Choice

The second phase of for selecting key accounts:

• A)considers the degree to which the transactions with potential customer will complement the economies of the seller's business.
• B)identifies those customer accounts that have unique support requirements.
• C)centers on the profit potential of a customer.
• D)none of the above.

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Definitions:

Proposed Use

An intended or suggested way of utilizing something, often laid out in plans or discussions before implementation.

Cash

Physical money, such as coins and bills, or balances in checking or savings accounts, available for use immediately.

Differential Analysis

A decision-making process that focuses on the costs and benefits that change between decision alternatives.

Differential Costs

The difference in cost between two alternative decisions, or changes in cost that result from choosing one option over another.