Examlex
Research has shown that which of the following are important implementation skills for marketing managers?
Reinforcement Theory
A psychological concept suggesting that behavior can be controlled or modified through the use of rewards or punishments.
Operant Conditioning Strategies
Techniques based on the principle that behaviors can be increased or decreased through rewards and punishments.
Maslow's Hierarchy
A theory in psychology proposed by Abraham Maslow that outlines a five-tier model of human needs, depicted as hierarchical levels within a pyramid.
Alderfer's ERG Theory
A motivational theory positing that human beings have three core groups of needs: Existence, Relatedness, and Growth, which influence their behavior.
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