The New Relationship Between Advertisers and Consumers That Implies More

question 41

Multiple Choice

The new relationship between advertisers and consumers that implies more control by users of communication rather than private providers is called:

• A)push-pull advertising.
• B)reverse media.
• C)citizen media.
• D)reverse dynamic advertising.
• E)converged media.

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Definitions:

Numb

A state or sensation of having lost the sense of touch or feeling, often due to local anesthesia or nerve damage.

Cryotherapy

A treatment method that uses extreme cold to freeze and remove abnormal tissue or to relieve pain and inflammation.

Vasodilatation

The expansion of blood vessels, leading to increased blood flow and decreased blood pressure.

Local Anesthesia

A method of pain relief that numbs a small, specific area of the body during minor procedures, without affecting consciousness.