Before You Attempt to Create New Advertising for a Product

question 11

Multiple Choice

Before you attempt to create new advertising for a product, you should use the advertising spiral to answer which of the following questions?

• A)Should we cancel pioneering advertising for the newer competitive type?
• B)In which stage is the product?
• C)Should we cancel competitive advertising in order to retain loyal users of the product?
• D)Should we ignore users of a competitive product and become even more passive in the retentive stage?
• E)What portion of our advertising should be reminder?

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Definitions:

Naturalization Laws

Regulations governing the process through which a foreign citizen or national can acquire citizenship or nationality in another country after fulfilling specific requirements.

Free Whites

A demographic classification used in historical contexts, especially in the United States, referring to individuals who were not enslaved and identified as white by society or law.

European Ancestry

Individuals or populations tracing their descent or lineage back to the various countries and ethnic groups in Europe.

Republic Founding

Refers to the establishment of a country that is governed by elected representatives and an elected leader rather than a monarch.