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Which of the Following Is NOT a Step in the Market-Segmentation

question 104

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Which of the following is NOT a step in the market-segmentation process?


Definitions:

Political Skill

The ability to effectively understand others at work and to use such knowledge to influence others to act in ways that enhance one’s personal or organizational objectives.

Visibility

The degree to which something is seen or how much exposure or attention it receives.

Personal Influence

The effect one individual's presence and actions have on the attitudes or behaviors of others.

Informal Networks

A casual form of sharing information between employees across company divisions.

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