Assume You Want to Place an Ad in XYZ Magazine

question 101

Multiple Choice

Assume you want to place an ad in XYZ Magazine, which has a circulation of 4.6 million, and the price for a four-color page is $223,410, then its CPM would be:

• A)$49.26.
• B)$47.85.
• C)$45.78.
• D)$48.57.
• E)$46.25.

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Definitions:

Divorce Rates

The statistic that shows the number of divorces occurring among the population within a given time period.

Kin Ties

Relationships and bonds formed between family members or relatives.

Romantic Love

A complex emotional and often passionate feeling of attraction and attachment towards a partner, typically characterized by a desire for a close and exclusive relationship.

Long-Term Love

A deep and enduring affection maintained between partners over an extended period, often characterized by mutual respect, commitment, and companionship.