Discuss the Communications Requirements That Affect the Creative Aspect of Advertising

question 63

Essay

Discuss the communications requirements that affect the creative aspect of advertising.

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Definitions:

Intergenerationally

Spanning or occurring between generations, often referring to the transmission of values, traditions, or skills.

Racial Microaggressions

Unconsciously delivered snubs, dismissive looks, gestures, and tones directed toward people of color that are pervasive and automatic in daily conversations and interactions as well as cumulative and detrimental to the emotional well-being of the individual. They appear in the form of microassaults, microinsults, and microinvalidation.

Insidious Trauma

Trauma that develops slowly over time, often unrecognized by the individual, resulting from prolonged exposure to adverse conditions.

Ethnic Identity

The aspect of individuals' identity that relates to their ancestry, cultural heritage, language, and often the sense of belonging to a particular ethnic group.