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Humor Is Quite an Effective Technique and Rarely Backfires Even

question 52

True/False

Humor is quite an effective technique and rarely backfires even when you make fun of the product or use, or use it in a situation that is not normally funny.


Definitions:

Market Segment

A collection of individuals, groups, or organizations who share one or more characteristics and thus have relatively similar product needs and desires.

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