If You Are Contemplating a Name for a Product, Even

question 82

Multiple Choice

If you are contemplating a name for a product, even though there is no single procedure that is best for all, the most logical first step would be to:

• A)commission a legal search of registered names.
• B)begin the name-generation process.
• C)meet with senior management to discuss the direction of the company, its value, and image.
• D)do a linguistic analysis to determine whether names will work well in foreign languages.
• E)determine the stylistic components necessary.

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Definitions:

Complex Information

Detailed or intricate data or knowledge that may require careful analysis or explanation to be understood.

Ethical Information

Information that is produced, shared, and used in a way that is consistent with moral principles, such as honesty, fairness, and respect for others.

Audience Understand

The degree to which an audience comprehends or grasps the content or message being communicated.

Communication Skills

The abilities related to effectively conveying information, ideas, and emotions to others through speech, writing, or other forms of media.