In Packaging Research, If We Try to Determine Whether a Package

question 31

Multiple Choice

In packaging research, if we try to determine whether a package is easy to open, close, and handle, we are focusing on:

• A)consumer behavior.
• B)structure.
• C)imagery.
• D)recognition.
• E)simplicity.

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Definitions:

Functionalist Perspective

A theoretical approach that views society as a complex system whose parts work together to promote solidarity and stability.

Conflict Theory

A perspective in sociology that views society as being in a constant state of conflict due to competition for limited resources.

Macrosociological

Pertaining to the study of large-scale societal structures and processes, including the analysis of social systems and institutions.

Microsociological

Microsociological approaches focus on small-scale interactions and processes among individuals, examining how they influence social structures and relationships.