For the Cost-Conscious Manager, Creating a Well-Designed Package Is Simply

question 86

Multiple Choice

For the cost-conscious manager, creating a well-designed package is simply about:

• A)reminding the consumer at point of purchase.
• B)reinforcing the purchase decision at the point of use.
• C)reinforcing the quality image.
• D)attracting the customer at point of purchase.
• E)being a product expense.

---

Definitions:

Sociological Researcher

A professional who undertakes systematic study of society and social behavior by examining the groups, cultures, organizations, social institutions, and processes that people develop.

Independent Variable

In research, a variable that is manipulated or changed to observe its effect on a dependent variable.

Dependent Variable

Is the presumed effect in a cause-and-effect relationship.

Temperature

A physical quantity that expresses the subjective perceptions of hot and cold, measured typically with thermometers and represented in degrees.