SCENARIO 7-1 Sam Is a Sales Representative for Alliance Ltd

question 74

Multiple Choice

SCENARIO 7-1 Sam is a sales representative for Alliance Ltd.who is having trouble explaining the benefits of his product.He has decided to try to improve his communication by examination of the communication process model.Currently, he calls customers on the phone and tells them what new products are available.He then sends the customers their orders via the postal service.His customers frequently return goods because they are not as expected.
Sam is having problems understanding what the customers are telling him is wrong with the products they are returning; the product looks fine to him and works as it is supposed to, so why are they being returnedSam is having a problem with

• A)the channel.
• B)decoding.
• C)encoding.
• D)the medium.
• E)sourcing.

---

Definitions:

Benzoyl Chloride

An organic compound used as an acylating agent in organic synthesis, with the formula C6H5COCl.

Phenyl Propyl Ketone

An organic compound consisting of a ketone functional group bonded to a phenyl group and a propyl group.

Major Organic Product

The primary product of an organic reaction that is formed in greater quantity than any other products.

Grignard Reagent

A highly reactive chemical compound formed by the reaction of an alkyl or aryl magnesium halide with a metal, used in organic synthesis.