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Matt's Mobile Services has designed a cell phone plan especially for tech-savvy teens who are heavy cell-phone users and live in households earning over $150,000 per year. In tailoring the plan for a specific group of consumers based on their particular needs, Matt's Mobile Services has provided an example of ________.
Scientists
Individuals engaged in systematic activities to acquire knowledge about the natural world through observation and experimentation.
Target Audience
A specific group of people identified as the intended recipients of a message, product, or service.
Journalists
Professionals who collect, write, or distribute news and information, working in various media such as newspapers, television, and the internet.
Internet Search Engine
A software system designed to carry out web searches, which means to search the World Wide Web in a systematic way for particular information specified in a textual web search query.
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