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SAUCE MINI CASE: In 2008, Ragu launched an assortment of its commercially successful sauces in microwavable pouches and promoted them as a way for busy moms to serve a healthful, fast, home-cooked meal to their children while minimizing the mess of cooking by eliminating the need for a second pot to heat the pasta sauce. The pouches held fewer servings of sauce and were slightly more expensive per ounce than the traditional jars that made up their sauce line.
-In the SAUCE MINI CASE,by packaging its most popular sauce flavors in the pouch format,instead of new flavors,Ragu is trying to appeal to ________.
Sustained Attention
The ability to maintain attention to a selected stimulus for a prolonged period of time.
Selected Stimulus
A specific environmental event or condition selected by a researcher to observe its effects on the behavior of an organism.
Divided Attention
The ability to process multiple sources of information at the same time or perform more than one task simultaneously.
Multitasking
The action or capability of handling more than one task simultaneously.
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