A Campaign for a New Brand of Flavored Vodka Uses

question 79

Multiple Choice

A campaign for a new brand of flavored Vodka uses actors or models to visit bars and nightclubs and order martinis made with the new brand.The actors or models appear as if they are ordering a well-established fad drink,while the real objective is to create a new drink.This is an example of ________.

• A) buzz marketing
• B) viral marketing
• C) branded marketing
• D) opinion leadership
• E) publicity

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Definitions:

NC Stop Button

A normally closed stop button that interrupts a circuit or process when pressed, ensuring the circuit remains active unless explicitly stopped.

Field Wire

Refers to the electrical cabling and wiring used in the field or on-site installations, typically for connecting sensors, devices, or equipment to control systems.

Input Module

A component in control and automation systems designed to read and process input signals from various sensors or devices.

Master Control Relay

A relay used within a control system to switch the operational mode of the system, often used to start or stop processes.