Examlex
Marketers frequently target parents looking for assistance in the task of socializing their children.
Market Segmenting
The practice of dividing a broad target market into subsets of consumers who have common needs, preferences, or characteristics, targeting them with specific marketing strategies.
Purchasing History
Recorded information detailing past transactions made by a buyer, used for analyzing buying behavior or trends.
Psychographic
Relating to the study of personalities, values, opinions, attitudes, interests, and lifestyles.
Demographics
Statistical characteristics of a population such as age, gender, income, and education, used for marketing and policy planning.
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