TABLE MINI CASE: Cynthia Recently Saw a New Coffee Table

question 78

Multiple Choice

TABLE MINI CASE: Cynthia recently saw a new coffee table being offered by a popular furniture designer. She thinks the table would go nicely in her living room.Her friend, Steve, has very tasteful furniture in his home and seems to know quite a bit about furniture, so Cynthia asks Steve for advice about whether the coffee table would match the other design elements in her living room.Cynthia spends about three weeks thinking about it before she makes the decision to buy the table.
-In the TABLE MINI CASE,when Cynthia first sees the new coffee table,she is at the ________ stage of the adoption process.

• A) awareness
• B) interest
• C) evaluation
• D) trial
• E) adoption/rejection

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Definitions:

Nation Of Islam

A religious and socio-political organization founded in the United States in 1930, which advocates for the improvement of the spiritual, mental, social, and economic condition of African Americans.

Free Speech Movement

A student protest that took place during the 1964-1965 academic year on the campus of the University of California, Berkeley, advocating for academic freedom and free speech rights.

Great Society

A set of domestic programs in the United States initiated by President Lyndon B. Johnson aimed at eliminating poverty and racial injustice.