WestJet's Low-Cost, Short-Haul Strategy Is an Example of Which Strategy

question 30

Multiple Choice

WestJet's low-cost, short-haul strategy is an example of which strategy for competitive advantage?

• A)Cost leadership
• B)Differentiation
• C)Innovation
• D)Operational effectiveness
• E)Customer-orientation

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Definitions:

Controlling

In management, it involves monitoring performance, comparing it with goals, and taking corrective action as needed.

Entrepreneurial Idea

An innovative concept or solution that can be transformed into a viable business opportunity.

Implementation Stage

The phase in a project or strategy when the planned actions are executed or put into operation.

Capital/Money

Financial assets or their financial value used to fund operations and investments in a business.