Which of the Following Promotion Tools Is Most Closely Associated

question 106

Multiple Choice

Which of the following promotion tools is most closely associated with building up a positive corporate image and handling unfavorable stories and events?

• A) sales promotion
• B) personal selling
• C) direct marketing
• D) public relations
• E) advertising

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Definitions:

Blood Pressure

The force exerted by circulating blood on the walls of blood vessels, often measured as an indicator of heart health.

Cardioregulatory Center

A region of the brain, specifically in the medulla oblongata, that regulates heart rate and blood pressure by coordinating the autonomic nervous and the cardiovascular systems.

Vasodilator Substance

Chemicals that relax and expand blood vessels, increasing blood flow and decreasing blood pressure.

Epinephrine

Hormone (amino acid derivative) similar in structure to the neurotransmitter norepinephrine; major hormone released from the adrenal medulla; increases cardiac output and blood glucose levels; also called adrenaline.