Which of the Following Is a True Statement About Trends

question 13

Multiple Choice

Which of the following is a true statement about trends?

• A) They are short-term shifts based on popular culture.
• B) They represent significant market opportunities.
• C) They are based only on demographic statistics.
• D) They cannot be quantified for marketing purposes.

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Definitions:

Average Collection Period

The average number of days it takes for a business to collect its receivables from customers.

Quick Assets

Assets that can be converted into cash quickly without significantly affecting their value, such as cash, marketable securities, and accounts receivable.

Debt to Assets Ratio

A financial ratio that indicates the percentage of a company's assets that are provided via debt.

Current Liabilities

Liabilities due within a short period, typically less than a year, that are supposed to be paid out of current assets.