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What Is a Positioning Statement? What Are the Characteristics of an Effective

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What is a positioning statement? What are the characteristics of an effective positioning statement?


Definitions:

Prohibited by Statute

Activities or actions that are explicitly forbidden by law or statutory regulation.

Improper Financial Motive

involves pursuing financial gain in unethical or illegal ways, often compromising moral or regulatory standards.

Beneficiary's Rights

The entitlements or claims a beneficiary has by law or under the terms of a contract, such as a will or insurance policy.

Dissociation

In partnership law, the change in the relation of the partners caused by any partner ceasing to be associated with the carrying on of the business.

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