Until the 1990s,the Main Form of Compensation for an Advertising

question 125

Multiple Choice

Until the 1990s,the main form of compensation for an advertising agency had been a ________.

• A)set fee
• B)monthly retainer
• C)5% commission on media billings
• D)15% commission on media billings
• E)yearly retainer

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Definitions:

Maintenance

The routine activities required to keep a machine, system, or facility operating efficiently and to prevent any unexpected failures.

Reliability

The likelihood that a system or component will perform its required functions for a specified period under stated conditions.

Components

Individual parts or elements that combine or work together within a larger product, system, or mechanism.

Series

A sequence of numbers, objects, or events arranged in a specific order and often following a specific rule.