Refer to the Passage Below to Answer the Following Questions

question 52

Multiple Choice

Refer to the passage below to answer the following questions.
Just For Me is a line of hair care products for pre-teenage girls, that is, girls between the ages of eight and twelve. This is the age in which young girls start to care about their looks and want to make their own decisions regarding their grooming. The manufacturer of this brand decided to use television advertising to inform and persuade girls about this line of products.
-The commercial the agency developed went through extensive testing because the advertiser and its agency know that the target pre-teen girls are very fickle about which commercials they attend to.In this scenario,the agency and the advertiser are concerned about ________.

• A) selective exposure
• B) selective perception
• C) selective awareness
• D) subliminal attention
• E) subliminal relevance

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Definitions:

Spanish-American War

A conflict between Spain and the United States in 1898, resulting from U.S. intervention in the Cuban War of Independence, which led to U.S. acquisition of territories in the western Pacific and Latin America.

Black Units

Military units composed entirely or predominantly of African American soldiers, which have existed within various armed forces around the world.

Indian Wars

A series of conflicts between European settlers/colonists and Native American tribes over land rights and sovereignty, spanning several centuries in North America.

Treaty of Paris

The 1783 agreement that ended the Revolutionary War, recognizing American independence from Britain. Additionally, a treaty by the same name ended the Spanish-American War in 1898.