Which of the Following Statements Is Most Likely FALSE

question 110

Multiple Choice

Which of the following statements is most likely FALSE?

• A) In the last decade, gay and lesbian consumers have become substantial target markets.
• B) Few ethnic markets are more important to U.S. marketing than the Hispanic market because it is growing proportionately faster than other ethnic groups.
• C) Some media use differences are related to ethnicity.
• D) In the United States during the last three decades, there has been a gradual movement from white-collar occupations to blue-collar occupations.
• E) For advertisers, education tends to correlate with the type of medium consumers prefer.

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Definitions:

Interrelationships

Mutual or reciprocal relations between components within a system, indicating how they influence or interact with each other.

Cost Method

An accounting method used for recording investments, where the investment is recorded at its acquisition cost without recognizing periodic income but dividends received are recorded as income.

Acquisition

The process of obtaining control of another company, either by purchasing its shares, assets, or both, with the aim of expanding or diversifying operations.