Which of the Following Is a Clever Phrase That Grabs

question 22

Multiple Choice

Which of the following is a clever phrase that grabs consumers' attention and can be repeated to intensify memorability?

• A) slogan
• B) logo
• C) testimonial
• D) claim
• E) key visual

---

Definitions:

Dissimilar People

Individuals who are noticeably different from one another in terms of interests, beliefs, backgrounds, or attributes.

Gender and Helping

The study of how gender influences the willingness and manner in which people help others.

Shared Experience

An event or activity that is experienced collectively by a group of people, creating a common bond or understanding.

Ease of Escaping

The perceived or actual simplicity with which one can exit or remove oneself from a situation, environment, or obligation.