What Is Most Likely Used to Evaluate an Ad Before

question 58

Multiple Choice

What is most likely used to evaluate an ad before it runs to try to determine its effectiveness?

• A) narrative testing
• B) competitive research
• C) brainstorming
• D) comparative analysis
• E) copy testing

---

Definitions:

Weekly Basis

On a weekly basis indicates activities or measurements that occur or are evaluated every week.

Optimal Solution

The best possible outcome within a defined set of constraints, often identified through optimization processes in mathematics and computer science.

Decision Variable Values

The specific values assigned to decision variables, which are adjustable parameters in a mathematical model or optimization problem.

Objective Function

A mathematical function that represents the goal of an optimization problem, usually to be maximized or minimized.