A ________ Measures the Differences in Perceptions and Attitudes Between

question 125

Multiple Choice

A ________ measures the differences in perceptions and attitudes between groups or between the organization and its publics.

• A) benchmark
• B) base point
• C) gap analysis
• D) situation analysis
• E) communication audit

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Definitions:

Occupational

Relating to a job or profession, especially in terms of the skills, knowledge, and activities associated with it.

Cohort Subcultures

Groups within an organization or society that share common values or characteristics, typically based on age or generation.

Functional Subcultures

Distinct groups within an organization that develop around specific functions or departments, each with its own norms and practices.

Ethnocentrism

The belief in the inherent superiority of one's own ethnic group or culture, often leading to prejudice and discrimination against other groups.