Until the 1980s,promotion Was the Dominant Tool in Marketing Communication

question 41

True/False

Until the 1980s,promotion was the dominant tool in marketing communication.

---

Definitions:

Risky Behaviors

Actions that can expose individuals to harm or significant risk of negative consequences, often without full consideration of the possible outcomes.

Intense Music

Music characterized by high energy, often with loud volumes, strong beats, or emotionally charged lyrics that evoke a deep response.

Yerkes-Dodson Law

posits that an optimal level of arousal for performance exists, where too little or too much arousal can impair performance.

Optimal Levels

The most favorable, efficient, or effective state of something for a particular purpose or outcome.