The Theory of Reasoned Action Proposes That a Negative Attitude

question 48

Multiple Choice

The theory of reasoned action proposes that a negative attitude towards an object and _____ combine to affect behavioral intentions (BI) and that their relative influence varies from situation to situation.

• A) a subjective norm (SN) regarding whether other people want the consumer to engage in that behavior
• B) a specific behavior
• C) a motivating factor
• D) a positive attitude towards an object.
• E) the consumer's purchasing intention

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Definitions:

Small Group

A team or a gathering of a few individuals who interact with each other, typically with a common purpose or goal.

Workplace Trends

Emerging patterns or shifts in the work environment and employment practices, reflecting changes in technology, demographics, economic conditions, and societal values.

Human Relations

The study and management of how people interact within groups, often used to improve employee relationships and morale.

New Dimension

An aspect, feature, or factor that is distinctly different from those previously known or explored.