Examlex
In personal selling,the interactive communication situation allows salespeople to adapt their sales presentations to fit the informational needs of each potential buyer.
Social Media
Digital platforms and tools that allow individuals to generate, distribute content, and engage in social networks.
Cybercrimes
Illegal activities conducted via the internet or other forms of digital communication.
Customer Data
Information collected from consumers by a company, including demographics, behavior patterns, and preferences, to inform business decisions and marketing strategies.
Consumer Protection Agencies
Organizations designed to safeguard the rights and interests of consumers by regulating products, services, and business practices.
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