What Is Most Likely Wrong with the Following Mission Statement

question 19

Multiple Choice

 What is most likely wrong with the following mission statement for a store that sells lighting fixtures: "Our mission is to make sure every customer who buys a lighting fixture at our store is 100 percent satisfied with his or her purchase"? 

• A) The mission statement is not specific.
• B) The mission statement is not well framed.
• C) The mission statement does not focus on the product.
• D) The mission statement is not achievable or realistic.

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Definitions:

Duty

A legal or moral obligation to act or refrain from acting in a certain way.

Standard

A set of established criteria, guidelines, or definitions used to measure or compare the quality, quantity, or value of products, services, or practices.

Duty of Care

A responsibility mandated by law, compelling a person to maintain a level of carefulness in behaviors that might predictably injure others.

Invitee

A person who is invited onto someone's property for the owner's benefit, often related to business or commerce, and is owed a high duty of care.