Management Should Choose an Organizational Strategy That

question 48

Multiple Choice

Management should choose an organizational strategy that:

• A) allows the organization to practice the strategy of differentiation, rather than cost leadership.
• B) emphasizes the use of digital media, rather than traditional media, in the marketing of products.
• C) bears consistency with the organization's mission and capitalizes on its distinctive competencies.
• D) empowers the organization to grow without creating new products or entering new markets.

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Definitions:

Anchoring Heuristic

A cognitive bias that describes the common human tendency to rely too heavily on the first piece of information offered (the "anchor") when making decisions.

Adjustment Heuristic

A mental shortcut that involves basing decisions on an initial estimate and making adjustments to that figure to reach a final decision or judgment.

Judgment

involves making considered decisions or forming opinions based on the evaluation of available information and reasoning.

Decision Making

The cognitive process of making choices or selecting options among various alternatives.