Which of the Following Elements of the Promotional Mix Are

question 72

Multiple Choice

 Which of the following elements of the promotional mix are coupons,sweepstakes,refunds,and displays examples of?

• A) Advertising
• B) Sales promotion
• C) Public relations
• D) Direct marketing

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Definitions:

Stressors

External pressures or events that cause stress or emotional strain.

Life Satisfaction

An overall assessment of feelings and attitudes about one's life at a particular point in time, ranging from negative to positive.

Emotional Experience

The subjective sensation and psychological response associated with emotions, such as happiness, sadness, anger, or fear.

Good Versus Bad

The fundamental binary opposition that reflects moral, ethical, or qualitative judgments about actions, decisions, or objects.