During the Channel Selection Process,a Manufacturer Should Consider All of the Following

question 61

Multiple Choice

During the channel selection process,a manufacturer should consider all of the following EXCEPT: 

• A) distribution coverage required by its product.
• B) preferences of the intermediaries.
• C) degree of control the manufacturer wants to have over the channel.
• D) total distribution cost.

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Definitions:

Basic Smells

A concept suggesting there are a limited number of primary smell sensations from which all other smells are derived, similar to primary colors.

Musky

A term often used to describe a heavy, sweet, and sometimes animalistic scent that is persistent and characteristic of musk.

Putrid

Describes something that is decaying or rotting and emits a foul smell.

Vertical Stripes

A pattern or design consisting of lines that run up and down, often used in fashion and design for its visual effects.