Responsibility Charting Constitutes an Approach That Can Be Used to Classify

question 32

Multiple Choice

Responsibility charting constitutes an approach that can be used to classify decision-making roles and to highlight the multifunctional nature of business marketing decision-making.A manager who is asked for substantive input before the decision is approved but does not possess veto power is performing which of the following roles?

• A)Responsible
• B)Approve
• C)Consult
• D)implement
• E)Inform

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Definitions:

Future

A period of time that has not yet happened but will come after the present.

Marketing Researchers

Professionals specialized in gathering, analyzing, and interpreting data about markets, consumers, and trends to inform business decisions.

Willingness to Buy

The extent to which a consumer is ready to purchase a product or service, based on factors like price, quality, and personal preference.

Consumers

Individuals or groups that purchase or have the potential to purchase goods and services for personal use.