Non-Ownership Is a Unique Service Characteristic

question 55

Multiple Choice

Non-ownership is a unique service characteristic. From the following list, choose the marketing implication most closely related to this characteristic.

• A)Need to use promotion and pricing to even out demand patterns.
• B)Need to emphasize the benefits of reduced labor and overhead.
• C)Use strict quality control standards.
• D)High-level training for service personnel.

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Definitions:

Women

Female human adults, also referring to gender issues, rights, and contributions in societal, economic, and cultural contexts.

Teenagers

A developmental stage that generally covers the period of life from puberty to legal adulthood.

Distant Human Memories

Long-term memories of events, experiences, or facts that occurred in the far past.

Sigmund Freud

Sigmund Freud, an Austrian neurologist, established psychoanalysis, a therapeutic technique for addressing psychopathology by engaging in conversation between a psychoanalyst and their patient.