For a New-Market Strategy Innovation Strategy to Work,which of the Following

question 35

Multiple Choice

For a new-market strategy innovation strategy to work,which of the following requirements need to be met?

• A)The company must be able to create a business model to make profits at a discount price.
• B)Present customers need to go to an inconvenient location to use the product or service.
• C)Both a and b.
• D)Neither a or b.

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Definitions:

Brand Loyalty

A consumer's consistent preference for one brand over all others, often expressed through repeated purchases.

Social Issues

Problems that influence a considerable number of individuals within a society, often recognized by the society as needing public attention and governmental intervention.

Environmental Issues

Concerns related to the degradation of the environment due to human activities, affecting natural ecosystems, biodiversity, and human health.

Storytelling

The act of conveying events, messages, or narratives through words, often with the intent to entertain, educate, or instill moral values.