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When evaluating channel alternatives,if the feasible system lies between the ideal and existing system,
Neutral Stimulus
A stimulus that initially produces no specific response other than focusing attention.
Condition
A broad term that can refer to the state of something, especially in terms of its appearance, quality, or working order; in psychology, it relates to the state of learning or being under specific conditions.
Galvanic Skin Response
A physiological reaction where the conductivity of the skin changes in response to stress or emotional arousal.
Excitation Gradient
A concept in psycho-physiology referring to the increase in neuronal activity leading up to the initiation of a response.
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