What Type of Departmentalization Do Nike and Reebok Use

question 5

Multiple Choice

What type of departmentalization do Nike and Reebok use?

• A) divisional departmentalization
• B) matrix departmentalization
• C) horizontal team organization
• D) network structure

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Definitions:

Open Innovation

A paradigm that assumes firms can and should use external ideas as well as internal ideas, and internal and external paths to market, as the firms look to advance their technology.

Survey Feedback

A method of organizational development involving the collection of employees’ opinions through surveys and then sharing the results with them to initiate changes.

Intrinsic Motivation

The drive to engage in activities for their own sake, deriving pleasure and satisfaction from the activity itself rather than from external rewards.

Extrinsic Rewards

Benefits provided by an external source, such as pay or bonuses, used to motivate behavior or performance.