Marketing the Sport of Tennis Based on Participants' Desire to Feel

question 10

Multiple Choice

Marketing the sport of tennis based on participants' desire to feel better about themselves is an example of which level of Maslow's hierarchy of needs?

• A) physiological
• B) self-actualization
• C) esteem
• D) social
• E) none of the above

---

Definitions:

Fixed Costs

Fixed costs are business expenses that do not change with the level of goods or services produced by the business, such as rent, salaries, or loan payments.

Flexible Budget

A flexible budget adjusts to changes in actual revenue or activity levels, allowing for more accurate comparisons and performance assessments.

Direct Labor Costs

Expenses related to the payment of wages for employees directly involved in producing goods or providing services.

Manufacturing Overhead Costs

Indirect expenses related to the production process, such as utilities, depreciation, and salaries for factory support staff.