Examlex
Which of the following types of advertising is primarily aimed at stimulating action or purchase?
Variable-Ratio Reinforcement
A reinforcement strategy in operant conditioning where a response is rewarded after an unpredictable number of responses, leading to high and steady response rates.
Fixed-Ratio Reinforcement
A schedule of reinforcement where a response is reinforced only after a specified number of responses, often resulting in a high and steady rate of response.
Fixed-Interval Reinforcement
A type of reinforcement schedule in which rewards are delivered at consistent intervals of time, contingent upon the desired response.
Reciprocal Determinism
A concept in psychology suggesting that a person's behavior both influences and is influenced by personal factors and the social environment.
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