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In the Cabela's case study, the SAS/Teradata solution enabled the direct marketer to better identify likely customers and market to them based mostly on external data sources.
Nonconforming Goods
Merchandise that does not meet the specifications or requirements as outlined in a contract.
Not a Merchant
Refers to an individual or entity that does not engage in buying, selling, or trading of goods or services in a particular market, and thus may not be held to certain legal standards applicable to merchants.
Return the Goods
The process of a buyer sending previously purchased products back to the seller, usually under conditions specified in the return policy.
Section 2-608
A provision within the Uniform Commercial Code that allows buyers to revoke acceptance of goods under certain conditions if the goods fail to conform substantially to the contract.
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