A Mental or Problem-Solving Shortcut to Make a Purchase Decision

question 11

Multiple Choice

A mental or problem-solving shortcut to make a purchase decision is called a(n) ________.

• A) determinant
• B) detail rule
• C) heuristic
• D) experience rule

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Definitions:

Cognitive Development

The process through which individuals acquire and understand knowledge, develop problem-solving skills, and think critically as they grow.

Mentally Represent

The process by which the mind holds an internal image or concept of something in the external world.

Infant-Directed Speech

A special speech register used by adults when talking to babies, characterized by higher pitch, slower rate, and exaggerated intonation.

Experiments

Systematic procedures carried out to investigate phenomena, test hypotheses, or demonstrate known facts.