Why Should Companies Consider Creating an Internal Marketing Database? Name

question 41

Essay

Why should companies consider creating an internal marketing database? Name some types of information that might be found in this database and sources of this information.

Understand the differences, advantages, and disadvantages between structured and free-form slides in business presentations.

Appreciate the impact of presentation design on audience engagement and message delivery.

Understand the principles of slide design to avoid cognitive overload and enhance message retention.

Acknowledge the role of technological tools like screencasting in business communication.

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Definitions:

Require a Rate of Return

The minimum expected yield by investors to compensate for the risk of an investment, influencing investment decisions and value.

Expected Selling Price

The price at which an asset is projected to sell in the future, based on various factors such as market trends and economic conditions.

Buying Stock

The act of purchasing ownership shares in a corporation, thereby obtaining a stake in its earnings and assets.

Expected Dividend

The forecasted dividend payment announced by a corporation's board of directors to its shareholders.