Click It, Inc. Travis Is a Salesperson for Click It, Inc. Click It

question 158

Multiple Choice

Click It, Inc.
Travis is a salesperson for Click It, Inc. Click It does not sell products with its own brand name. Instead, its products are created for different retail stores and carry the store brand. Travis thought that several changes needed to be made to a particular product, but Click It management reminded him that the stores, not Click It, owned the brand.
However, because Click It had been concerned about dropping sales, management listened to Travis's concerns about the company's pricing. He suggested using a different pricing strategy. More specifically, he felt that the company should incorporate a multiple-unit pricing strategy because it would then allow Click It to set a single price for multiple units. This had the potential of increasing sales and therefore profits, so management agreed to consider Travis's suggestion.
-Refer to Click It, Inc. The multiple-unit pricing strategy suggested by Travis is a ____ strategy.

• A) new product
• B) psychological
• C) equilibrium
• D) promotional
• E) place

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Definitions:

In-group Loyalty

The tendency for individuals to give priority to the welfare of their own group over others, often leading to strong support and defense of the group's members and values.

Harm/Care

A moral foundation that emphasizes minimizing harm to others and caring for their well-being.

Authority/Respect

The recognition and adherence to someone’s right to lead or make decisions, often due to their position or knowledge.

Purity

The state of being free from moral fault or guilt, often associated with innocence or cleanliness.